Innovation

Client

Innovations that MCA found to be successful and/or profitable for our associations.

  • Setting up Facebook accounts for large events
  • Using Twitter for events and promotions
  • "I'm Attending" web stickers for individuals attending events/conferences
  • "Passports" to be stamped by vendors at trade shows
  • Give event vendors "stage time" at each event
  • Sponsor recognition on giant screens instead of posters
  • Greening information with eBlasts and e-Notifications
  • Using recycled materials whenever possible
  • Constantly working to keep client graphics and collateral up-to-date and professional
  • Working to create and update the client presence on the web

Staff/In-House

Innovations that MCA found to be successful in our work environment.

  • Supporting staff in "Work-Life balance"
  • Providing a forum for sharing ideas and innovations
  • "Get out of jail" cards for ideas that fall flat
  • Sharing "things to do differently next time" in meetings